The leap into social media
Logistics is taking over social media
More than just maintaining an image: social media offers companies the chance to connect, interact and make an authentic appearance. Many logistics companies are also taking those opportunities and STROOMER supports numerous customers with strategies, content and monitoring.
Aim
From networking to employer branding: with a carefully planned strategy, social media can be used for targeted communication – whether it is to make the general public aware of stories, retain existing employees in the company, acquire new employees or provide customers with information.
Approach
STROOMER analyses existing accounts and determines goals. We also define fundamental processes with customers and highlight possible topics. We create posts, videos and infographics for our customers and act as consultants by their side.
Result
Logistics has long since arrived on social media. It is not only a company’s employees that follow the accounts – customers, applicants and the general public view the posts and react with likes, shares and retweets.